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studentPOLL National Surveys


Providing insights about college-bound students

A collaboration between the College Board and Art & Science Group LLC, studentPOLL presents the results from a series of national surveys that measure the opinions, perceptions, and behavior of college-bound high school students and their parents. Published for the benefit of college and university senior leaders and enrollment officers as well as secondary school college counselors, studentPOLL seeks to provide insights and understandings that will result in better communication and service to college-bound students across the nation.

studentPOLL findings and analysis are provided free on both the College Board and Art & Science Group (www.artsci.com/studentpoll/index.aspx) websites.

The most recent reports can be found on the College Board website:

Archived issues dating back to 1995 can be found on the Art & Science Group website at www.artsci.com/studentpoll/index.aspx.

First published in 1995 by Art & Science Group, a leading national source of market intelligence for higher education, studentPOLL has become a trusted and widely cited source of reliable data and insights on many critical questions concerning college choice. The College Board and Art & Science Group have now joined forces to expand the depth and range of the issues that will be explored in studentPOLL. The collaboration between these two organizations will make possible expanded content and increased frequency of reports.

About the College Board and Art & Science Group

The College Board is a not-for-profit membership association whose mission is to connect students to college success and opportunity. Founded in 1900, the association is composed of more than 5,200 schools, colleges, universities, and other educational organizations. Each year, the College Board serves seven million students and their parents, 23,000 high schools, and 3,500 colleges through major programs and services in college admissions, guidance, assessment, financial aid, enrollment, and teaching and learning. Among its best-known programs are the SAT®, the PSAT/NMSQT®, and the Advanced Placement Program® (AP®). The College Board is committed to the principles of excellence and equity, and that commitment is embodied in all of its programs, services, activities, and concerns.

Art & Science Group (www.artsci.com) is one of the nation's most influential consulting firms specializing in market-related issues facing higher education and the nonprofit sector. The firm's work synthesizes imagination and empirical rigor—art and science. Its research is considered the most rigorous and innovative in higher education today. The firm assists clients in every major arena of marketing and communications: market-informed strategic planning; enrollment management and student recruitment; development and alumni relations; tuition pricing and financial aid. The firm has extensive experience working with a large variety of public and private institutions of higher learning, ranging from comprehensive private and public research universities to small liberal arts colleges.

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