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Educators - Information & Tools For Teachers, Counselors, Higher Education Faculty and Administrators Home > Higher Ed Services > Recruitment & Admissions > Recruitment PLUS™

Recruitment PLUS

Cultivate new students with targeted communications

Designed by former admissions officers, Recruitment PLUS is data management software that coordinates all of your recruitment, admissions, and enrollment activities. Building on the insight and knowledge of more than 3,900 College Board member institutions, Recruitment PLUS allows you to:

  • Identify and target prospective students using high-quality College Board data
  • Automate and personalize email and print communications
  • Manage telephone campaigns
  • Maintain contact with high schools, colleges, churches, and other student-related groups
  • Get more out of recruitment travel
  • Coordinate staff, alumni, faculty, student, and volunteer involvement

Recruitment PLUS is already loaded with information from other College Board services. Use Descriptor PLUS to locate students who will succeed at your school. Find out more about these students with Enrollment Planning Service's in-depth student profiles. Finally, combine all of this information with records from Student Search Service® and gain vital marketing information about a student simply by downloading that student's name.

Build your class by building relationships

Recruitment PLUS drives your recruitment efforts by putting all the information you need in one, easily accessible place. It also lets you track every interaction with a prospective student to help build a strong relationship that leads to enrollment. With Recruitment PLUS, you can monitor:

  • How you met each student
  • What materials you sent her
  • When she visited the campus
  • When she was admitted
  • What type of financial aid package she received
  • When she decided to enroll
  • Other critical information

As each new connection is logged, you can stay in touch with students through personal, customized messages, using the student's preferred mode of communication.

Empower your staff

Recruitment PLUS offers a host of features for every member of your staff. Administrators can take advantage of customized tables and merge documents and information fields. They can also easily generate frequently used reports from dozens of standard templates.

Recruiters can use the program to create travel itineraries and predict the success of college night visits based on past experience at a specific school.

What's more, there is no need to change anything about your current computer system because Recruitment PLUS works with any mainframe or campuswide system. The College Board even offers database management and hosting so you are free to focus on your prospects—not your server.

Working in the real world

This case study from Sacred Heart University in Connecticut shows how a real university used Recruitment PLUS to raise its average SAT® score by 50 points, expand its freshman class by 30 percent, and increase diversity. (.pdf/820K) Requires Adobe Reader (latest version recommended).The report also details how every member of the staff, from the dean of admissions to varsity coaches to receptionists, used Recruitment PLUS to further the university's goal of building enrollment and diversity.

Integration with College Board programs

Recruitment PLUS easily integrates with other College Board programs including:

By accessing the wealth of information provided by these proven College Board services, you can optimize your use of Recruitment PLUS to create the admissions solution that's right for you.

Customized Entry Pages

Contact

  • Recruitment PLUS™
  • Enrollment Services
    The College Board
    11955 Democracy Drive
  • Reston, Virginia 20190-5662
  • Phone: (800) 626-9795
  • FAX: (703) 787-6796
  • Email: enrollmentsolutions@collegeboard.org

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