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Higher Education Professional Development

Join us at a workshop near you to evaluate your institution's current enrollment processes and learn how to be more strategic in your outreach to prospective students. Sessions led by experienced College Board staff members include:


Student Search Service Workshops

Across the country, institutions are seeing student demographics change, the number of high school graduates decline and campus resources become more scarce. As a result, it has become increasingly important for enrollment offices to develop efficient, targeted methods for reaching students, increasing diversity and targeting new markets.

We invite you to join us at a Student Search Service workshop to learn how the College Board can help you develop more strategic and cost-efficient methods to reach prospective students. Now more than ever, it is essential to communicate the right message to the right students. Attend a workshop to learn how we can help you address some of the challenges and opportunities presented by demographic shifts and budget cuts across the country and in our region.

Registration is free — sign up for a workshop today!

Online Workshops (via WebEx)

Senior Search Strategies

Roughly 30% of all Seniors who take the SAT are taking the SAT for the first time. This session is specifically designed for colleges and universities with late admission deadlines or rolling admissions, to help understand geo-demographic characteristics of these students and best practices for outreach.

Consider attending if you are a Vice President, Dean/Director of Admission, or responsible for Student Search Services for your campus.

Integrating EPS with Student Search

The Enrollment Planning Service pinpoints the high schools and geographical markets that contain your best prospects through SAT, PSAT, and AP score sender data. EPS also allows you to see which of your competitors are receiving scores from those students. Enhance and inform your Student Search strategies with additional data points including: high schools, states, Metropolitan Statistical Areas (MSA), and International regions. EPS also shows how your competition is performing in these areas and calculates your share of the market.

Consider attending if you are a Vice President, Dean/Director of Admission, or responsible for Student Search Services for your campus.

AP Student Search Q&A

AP Search targets highly qualified students accomplishing college-level course work in high school AP courses. As Advanced Placement expands all across that nation and internationally, AP students are becoming a more integral step to Student Search strategies. In this session we will explore geo-demographic characteristics of AP students and best practices for outreach.

Consider attending if you are a Vice President, Dean/Director of Admission, or responsible for Student Search Services for your campus.

International Student Search Update

With the expansion of the SAT, PSAT and AP internationally, and with more and more campuses looking abroad for well-prepared students, international Student Search has become a necessary addition to the Search process. In this session, we will look at updated test takers and geo-demographic trends.

Consider attending if you are a Vice President, Dean/Director of Admission, or responsible for Student Search Services for your campus.

In-Person Workshops

You are invited to attend a free, intermediate level workshop, to discuss how to be more strategic with Student Search Services (SSS®). We will address SSS situational strategies and data-source best practices for recruiting "best-fit" students to your campus. Specifically, we will provide data and tips to help institutions:

  1. Search for international students
  2. Use SSS data sources to target specific student populations
  3. Identify new geographic markets

Participants will also receive an analysis of previous SSS orders.

Consider attending this workshop at one of the following locations if you are connected with, or responsible for, Student Search Service® in your office.

  • Wednesday, January 9, 2013, 10 a.m.–1 p.m. PST
    Seattle University
    Seattle, WA
    Register today
  • Wednesday, January 9, 2013, 10 a.m.-1 p.m. PST
    College Board Western Regional Office
    San Jose, CA
    Register today

*Workshops on Demand

If you're interested in attending one of these workshops but are not available at the time it is being offered or if the session has been canceled, please contact us and we'll try to schedule another time. Some workshops will be recorded, as well.

Customized Entry Pages

Contact

  • Western Regional Office
  • The College Board
  • 2001 Gateway Place
  • Suite 220W
  • San Jose, California 95110
  • Phone 1: (408) 367-1515
  • Phone 2: Toll Free: (866) 392-4078
  • FAX: (408) 367-1459
  • Send us a message. WRO services the following states: Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana, Nevada, Oregon, Utah, Washington, and Wyoming.

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